New Delhi: Patanjali Ayurveda, founded by Baba Ramdev and Acharya Balkrishna, has launched a range of natural Indian beverages aimed at offering a healthier alternative to carbonated, soda-based and caffeine-laced drinks. Among these, traditional options like mango-based fruit drink, bael (wood apple) sherbet, khus sherbet and rose sherbet stand out, especially for their cooling effects during summer.
But for Patanjali, it’s not just about promoting health—it’s also about upholding its commitment to nation-building. The company claims it follows Ayurvedic principles in preparing its rose syrup, using natural methods that help retain the drink’s original properties. Moreover, it procures roses directly from farmers, cutting out middlemen and reducing the chances of adulteration.
Similar care is taken in sourcing other herbs and ingredients used in its products. These are organically cultivated and processed at Patanjali’s food park in Uttarakhand. Both bael and khus sherbets are also made using traditional recipes, the company says, ensuring authenticity and health benefits.
Beyond promoting Ayurveda and healthy living, Patanjali says it channels a significant share of its profits from these products into social causes. This includes funding education for underprivileged children in rural and tribal areas. According to the company, every bottle of rose sherbet purchased contributes not only to better health but also to the larger cause of national service.
